As a responsible retailer, ANBL’s sponsorship / community effort is primarily focused on social responsibility; specifically targeting youth and the promotion of safe transportation. 

By supporting community driven initiatives with campaigns and programs, ANBL will be known as the motivating partner behind social responsibility programs in New Brunswick. We will encourage change in alcohol behaviors by initiating a continued conversation around making educated decisions, responsible drinking and hosting, and strive to eliminate drinking and driving.

At the community level, there are a number of programs ANBL is currently offering. 

The ANBL Community Foundation program will be closely aligned with our company’s overall mission (To responsibly manage a successful business for the people of New Brunswick); vision (We are an engaged team delivering the B.E.S.T. retail customer experience) and strategy.). It will support both province wide organizations as well as support local initiatives throughout New Brunswick. 

For more information on the ANBL Community Foundation, click here.

Give Away Items

ANBL is pleased to sponsor events on a smaller scale. Should your fundraiser require give away items (non-alcohol related items such as: flasks, wine kits and BBQ sets) please complete the Charitable Information Request Application form and send us details about your event, including the date and goal of the fundraising event. 

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Charitable Festivals / Events

Should your organization wish to approach the supplier community to participate in your fund raising efforts, you are a registered charity with Revenue Canada, and you anticipate 100+ attendees at your event; you may qualify to receive supplier contact information. 

For qualifying events, ANBL will provide the suppliers with some discounting on product being poured.

Click here to download the Charitable Information Request Guidelines and Application Form.